Monday, 9 January 2012

Unit 30:2:4(Evaluation For My Advert)

Evaluation For My Advert 


I have been set an assignment to complete, I had to get into a group of there and come up with an idea which we could make an advert based about. We had to come up with two different ideas each so by the end of it we would have six ideas to pick from then we all had to do a story board each. We put all of our ideas into one and that’s how we got our final story for our advert.

As a group we decided to make an advert on advertising a I Pod Nano. In our advert we started it of to be in a waiting room with a girl, and a boy walks in while he is listening to his music. He sits down flickering through the I Pod, he picks a song to listen to once the beat starts to drop his starts tapping his foot, fingers, head his a bit excited and starts dancing on the chair then slowly gets up and starts dancing in the waiting room his listening to pretty women. The girls say’s Excuses me but his got both headphones in and cant hear her talking, she tried so many times to get his attention then she gets up and taps him on his shoulder he takes the headphones and then she says Are you feeling alright then he shows her the I Pod with a slogan – I Pod Nano so good, you cant help yourself then the apple logo appears on the screen.

If we was to compare our advert to a professional adverts I don’t know how we would can compare it because its crazy, they have got experience to make adverts which this is our first time in coming up with an idea and making a footage our of it to make an advert for advertising our product. The only way that I can compare our advert with a professional advert is that its 30 seconds long and also we are both trying to sell our products. The difference is we use different techniques, ideas and equipment etc.  

The persuading techniques which we have used in our advert which might of help us sell our product is that we had a persuading slogan; I POD NANO SO GOOD YOU CAN’T HELP YOURSELF, also if you have got an I Pod Nano it don’t matter where you are you always want to sing alone or dance to the songs you are listening to.

I don’t really think that there is a target audience because everyone loves listening to music like I think from the ages 7+ can have an I Pod, there might be a target audience which I can I Pods like younger people don’t have money so there parents or older brothers, sisters can buy them, but they are not expensive so even if you went to college and saved up some money or started working you could buy an I Pod for your self.


We got good feed back from several people in our class everyone loved it they gave us some good point and bad points for example we should of used a better camera, lighting also they said we should of faded out the ending someone also said we should of showed more of the benefit of the I Pod Nano which is true. We haven’t taken none of the feed back offensive because this is the first time we have made an advert and it’s good to get feed back because we know what we can do differently next time. 

The things that went well within this project was me creating two mind maps with two different ideas and then making a storyboard with the best ideas and put it into one. Working within my group went well because we all knew what we had to do and got on with it and we met the deadline. Also I was very pleased within my group is we had three weeks to complete this assignment, which we had nothing but turned it into something for example we had to come up with six different ideas and then three storyboard into one idea and it was very fun and interesting. The aspect that I was very pleased within our project is that no one in my group have ever been asked to come up with an advert idea and produce an avert also I was very pleased with my group because it didn’t take us long to film the footage or edit it so at the end of it we achieved our advert.

The things that didn’t go so well, at the start it was just me and Alex working together we knew what we wanted our advert be about but then Izac joined our group and kept on trying to change our idea, once we come up with the mind maps and storyboard we wanted to get on with it and start filming but Izac wasn’t in so we had to find a different way around it, so we started to film but use a different character then half way through filming he turns up then we had to start it over and I just wanted to get the filming over with because we spent a lot of time on it but Izac just kept popping up with more ideas and it started to get boring. We also had problems with the equipment because the cameras we got didn’t work or either the battery died, we didn’t have a memory card and once we got it started we need a tri-pod but then the tri-pod was broken or we couldn’t connect the camera to it. Now we finished filming I went straight into the class to start the editing but it was stressful because we all got different roles but once it come down to it, I only got to cut and paste clips together because then Alex wanted to do the sound effects and editing then Izac wanted to do some of the editing so I let them got on with it. Once we finished the editing Sue said we had to edit the footage and make it lighter so that’s what they did while I started on my evaluation.


The things which I would do differently if this assignment got given to me again would be more organized get better equipment pick a different group for example who will always be in lesson apart from that everything went better than I thought.

In my own opinion I feel that our advert will be successful in selling our product because we have made it very clear which we are trying to sell an I Pod Nano and are slogan explains it all I Pod Nano, so good you cant help yourself, for example where ever your are you just want to dance and sing along to the songs you are listening to. I also think if we added more I Pod Nanos to our advert it would looked a bit better and more professional for our audience which they might think about buying our product.
                                                                                                                                                                                                                                                                         

Overall I really enjoyed this assignment and if I got asked to do it again I would love it, it was very fun, interesting and exciting because we had to come up with different ideas and make it into an advert witch then we had to sell our product to the class.

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